NovaDash

Coach Prime Deion Sanders Is Part of College Football's Realignment

It’s game time at Bw Daily, the Bloomberg Businessweek newsletter, where we’ll bring you interesting voices, great reporting and the magazine’s usual charm every weekday. Today we have an extra edition, with football and other weekend stories. Let us know what you think by emailing our editor here! If this has been forwarded to you, click here to sign up.

On the second Saturday of September, when Deion Sanders entered the press room beneath the stands at Folsom Field at the University of Colorado at Boulder, he halted for a split second to feign surprise at the number of reporters in the room. “Oh my God!” said Sanders, who took over as head football coach last December. “We must be winning. Shoot!” The Buffaloes had just defeated the University of Nebraska, 36-14, in their first home game of the season before a crowd of 53,241, their largest in 15 years. The week before, they had upset Texas Christian University. The room was packed to bursting with reporters from across the country.

ncG1vNJzZmivp6x7o7jOqKSbnaKce6S7zGilnq%2BjZLumw9KlnK2slafAcH6Pa2pmaGlif3R7wqiYnKBdpb%2BqucRmm56hn6N6tK3NnZyrq12ewG68wKurZqeWYrCwuMuenp5llqS8ta7ApaNmq12nsqK4yKClpp2eqQ%3D%3D

Valentine Belue

Update: 2024-07-29